Food Service Research – 2023

The purpose of this study is to understand and evaluate the usage and trends of delivery services in Bucharest and four other cities (Timisoara, Cluj-Napoca, Iasi, and Brasov, referred to as the „Province” in the report).

Detalii raport

Food Service Research – 2023
Numar de pagini
70
Data lansarii
04/03/2024
Categorii
An

2018, 2019, 2020, 2021, 2022, 2023, 2024

Zona geografica

Bucuresti, National, Provinci

Indicatori

Annuali, In evolutie

Canal

Benzinarii, Cantina, Delivery, Delivery, Fast-food, Gastro/Retail, KFC, Mc Donalds, Restaurant standard, Self pick-up

Interes

Acquisition value (all), Delivery, Delivery, Market value (all), Marketing, Meniu

Produse

Bere, Cafea, Carne, Carne, Suc/apa, Vin

19.156,00 lei

Delivery

Usage of delivery services

Trend – Usage of delivery services

Churn – delivery

Delivery locations

Methods of ordering food home/work

Mobile app of ordering food home/work

General Interaction with the deliverer – importance

Buying habits

Types of locations, general

Trend, types of location

Types of location, per region

Acquisition frequency

Number of visits per location type

Trend, number of visits per location type

Consumption occasions, general per type of location

The most important occasion for eating outside the house

Locations cuisine, general, per type of location

Trend, locations cuisine

Locations cuisine, per region

Last experience

Types of locations

Time of the day and moment of the consumption

Consumption occasions

Socialization, with who?

Awareness, sources of information

Decision criteria

Criteria about menu in choosing the location

General/specific satisfaction

Bought product categories

Acquisition value

Market value

Breakdowns with socio-demographic variables: gender, age, locality.

Target: 18+, 5 cities (Bucharest, Timisoara, Cluj, Iasi, Brasov). Individuals who have consumed coffee in the last month. Sample: N=800 interviews (400 respondents from Bucharest, 400 respondents from the Province; maximum sampling error: 4.9%) Data Collection Method: Telephone (Computer Assisted Telephone Interview)

Pricing: Standard Quantitative – 3850 Euro+VAT

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Food Service Research – 2023
19.156,00 lei