{"id":2120,"date":"2024-11-29T08:42:45","date_gmt":"2024-11-29T08:42:45","guid":{"rendered":"https:\/\/research.hospitalityculture.ro\/?post_type=product&#038;p=2120"},"modified":"2024-12-02T07:32:40","modified_gmt":"2024-12-02T07:32:40","slug":"momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca","status":"publish","type":"product","link":"https:\/\/research.hospitalityculture.ro\/ro\/produs\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\/","title":{"rendered":"Momentele de bucurie readuse \u00een prezent &#8211; Comportament de achizi\u021bie \u0219i consum in Horeca"},"content":{"rendered":"<div class=\"flex-shrink-0 flex flex-col relative items-end\">\n<div class=\"pt-0\">\n<div class=\"gizmo-bot-avatar flex h-8 w-8 items-center justify-center overflow-hidden rounded-full\">\n<div class=\"relative p-1 rounded-sm flex items-center justify-center bg-token-main-surface-primary text-token-text-primary h-8 w-8\">\n<p>\u00cen clusterizarea ocaziilor de consum, am luat \u00een considerare dou\u0103 seturi de factori determinan\u021bi (emo\u021bionali \u0219i func\u021bionali), care au stat la baza alegerii locului de achizi\u021bie\/consum.<\/p>\n<p>Acestia sunt cei mai importanti vectori, deoarece pe baza lor vom construi mesajul \u0219i vom prioritiza p\u00e2rghiile mixului de marketing pentru a valorifica\/opportunitatea identificat\u0103.<\/p>\n<p>Profil\u0103m clusterul conform dimensiunilor W: Unde, De ce, C\u00e2nd, Cu cine, comportamentul de consum alimentar\/acas\u0103 sau \u00een afara casei \u00een general \u0219i datele demografice.<\/p>\n<p>\u00cen func\u021bie de aceast\u0103 segmentare, putem personaliza comunicarea \u0219i oferta, \u021bin\u00e2nd cont de caracteristicile ocaziei respective.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"flex-col gap-1 md:gap-3\">\n<div class=\"flex max-w-full flex-col flex-grow\">\n<div class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"2efb253e-cef8-4c98-9353-6535010fd0a8\" data-message-model-slug=\"gpt-4o\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p><strong>Public \u021bint\u0103:<\/strong> Persoane de 18+, din 5 ora\u0219e (Bucure\u0219ti, Timi\u0219oara, Cluj, Ia\u0219i, Bra\u0219ov), care au consumat mancare gatita \u00een ultima lun\u0103.<\/p>\n<p><strong>Raport segment: Momentele de bucurie readuse \u00een prezent<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p><strong>Raport segment: Momentele de bucurie readuse \u00een prezent<\/strong><\/p>\n<p>Momentele de bucurie readuse \u00een prezent sunt despre satisfacerea unei pofte \u0219i, \u00een egal\u0103 m\u0103sur\u0103, despre distrac\u021bia al\u0103turi de prieteni sau familie. Persoanele pe care le-am g\u0103sit \u00een astfel de ocazii au o dorin\u021b\u0103 puternic\u0103 de a reedita un moment anterior, \u00een care bucuria, distrac\u021bia \u0219i m\u00e2ncarea delicioas\u0103 s-au \u00eembinat, l\u0103s\u00e2nd o amprent\u0103 \u00een memoria lor.<\/p>\n","protected":false},"featured_media":2107,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[15],"product_tag":[],"class_list":{"0":"post-2120","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-rapoarte","8":"first","9":"instock","10":"downloadable","11":"virtual","12":"purchasable","13":"product-type-simple"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Momentele de bucurie readuse \u00een prezent - Comportament de achizi\u021bie \u0219i consum in Horeca - Hospitality Culture Research<\/title>\n<meta name=\"description\" content=\"Momentele de bucurie readuse \u00een prezent sunt despre satisfacerea unei pofte \u0219i, \u00een egal\u0103 m\u0103sur\u0103, despre distrac\u021bia al\u0103turi de prieteni sau familie. Persoanele pe care le-am g\u0103sit \u00een astfel de ocazii au o dorin\u021b\u0103 puternic\u0103 de a reedita un moment anterior, \u00een care bucuria, distrac\u021bia \u0219i m\u00e2ncarea delicioas\u0103 s-au \u00eembinat, l\u0103s\u00e2nd o amprent\u0103 \u00een memoria lor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/research.hospitalityculture.ro\/produs\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Momentele de bucurie readuse \u00een prezent - Comportament de achizi\u021bie \u0219i consum in Horeca - Hospitality Culture Research\" \/>\n<meta property=\"og:description\" content=\"Momentele de bucurie readuse \u00een prezent sunt despre satisfacerea unei pofte \u0219i, \u00een egal\u0103 m\u0103sur\u0103, despre distrac\u021bia al\u0103turi de prieteni sau familie. Persoanele pe care le-am g\u0103sit \u00een astfel de ocazii au o dorin\u021b\u0103 puternic\u0103 de a reedita un moment anterior, \u00een care bucuria, distrac\u021bia \u0219i m\u00e2ncarea delicioas\u0103 s-au \u00eembinat, l\u0103s\u00e2nd o amprent\u0103 \u00een memoria lor.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/research.hospitalityculture.ro\/produs\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\/\" \/>\n<meta property=\"og:site_name\" content=\"Hospitality Culture Research\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hospitalityculture.ro\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-02T07:32:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/research.hospitalityculture.ro\/wp-content\/uploads\/2024\/11\/segmentare-ocazii-de-consum.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1015\" \/>\n\t<meta property=\"og:image:height\" content=\"696\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/produs\\\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\\\/\",\"url\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/produs\\\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\\\/\",\"name\":\"Momentele de bucurie readuse \u00een prezent - Comportament de achizi\u021bie \u0219i consum in Horeca - Hospitality Culture Research\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/produs\\\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/produs\\\/momentele-de-bucurie-readuse-in-prezent-comportament-de-achizitie-si-consum-in-horeca\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/research.hospitalityculture.ro\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/segmentare-ocazii-de-consum.jpg\",\"datePublished\":\"2024-11-29T08:42:45+00:00\",\"dateModified\":\"2024-12-02T07:32:40+00:00\",\"description\":\"Momentele de bucurie readuse \u00een prezent sunt despre satisfacerea unei pofte \u0219i, \u00een egal\u0103 m\u0103sur\u0103, despre distrac\u021bia al\u0103turi de prieteni sau familie. 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