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Comportament de consum Horeca 2023

Comportament de consum Horeca 2023 - Image 3

Comportament de consum Horeca 2023 - Image 4

Analizează tipurile de locații și frecvența achizițiilor, inclusiv numărul de vizite per tip de locație. Descoperă unde consumatorii cumpără băuturi carbogazoase/necarbogazoase, vin, bere și alte băuturi alcoolice, precum și preferințele culinare în funcție de tipul locației.

Report details

Comportament de consum Horeca 2023

Number of pages

Launch date

04/03/2024

Categories

Reports

An	2022, 2023
Zona geografica	Bucharest, Provinces
Indicatori	Annual, In progress
Canal	Canteen, Delivery, Fast-food, Gas stations, Gastro/Retail, KFC, Mc Donalds, Self pick-up, Standard restaurant
Interes	Acquisition value (all), Delivery, Market value (all), Marketing, Menu
Produse	Bauturi alcoolice, Beer, Coffe, Meat, Water/Juice, Wine

2.450,00 lei

Types of locations, general
Acquisition frequency
Number of visits per location type
The type of location where they buy carbonated/noncarbonated soft drinks / wine / beer / other alcoholic drinks
Acquisition frequency of buying carbonated/non-carbonated soft drinks / wine / beer / other alcoholic drinks
Locations cuisine per type of location

Target: 18+, 5 cities (Bucharest, Timisoara, Cluj, Iasi, Brasov). Individuals who have consumed cooked food in the last month. Sample: N=800 interviews (400 respondents from Bucharest, 400 respondents from the Province; maximum sampling error: 4.9%) Data Collection Method: Telephone (Computer Assisted Telephone Interview)